The field of aesthetic medicine has been growing rapidly in recent years, with a significant increase in demand for non-surgical procedures. To stay competitive, businesses in this industry need to embrace digital transformation and provide an exceptional customer experience. This case study describes how Codeble helped aesthetic medical experts to build a CRM, eshop, website, and mobile app to streamline their operations and improve customer satisfaction.

Background:

Our client, aesthetic medical experts, had been struggling to manage their growing business. They faced numerous challenges such as managing customer data, appointment scheduling, inventory management, and online sales. Additionally, their website was outdated and did not offer a seamless user experience, which resulted in lost sales opportunities.

Solution:

Our team worked closely with the client to understand their needs and design a comprehensive digital solution. We proposed the development of a custom CRM to manage customer data and appointment scheduling, an eshop to enable online sales, a modern website to improve user experience, and a mobile app for convenient booking and tracking of appointments.
The CRM solution was built using the latest technologies to ensure efficient data management and easy access to customer information. It enabled the client to schedule appointments, manage patient information, and track sales data in real-time.
The eshop was developed with a user-friendly interface to allow customers to browse, purchase, and track their orders. We also integrated secure payment gateways to ensure safe and secure transactions.
The website was designed with a modern look and feel, intuitive navigation, and search engine optimization to attract and retain customers. It also included features such as blogs and forums to educate and engage customers.
The mobile app was developed for both iOS and Android platforms to enable customers to book appointments, receive notifications, and track their treatment progress. We also integrated a feature that enabled customers to rate their experience and provide feedback, which helped the client to improve their service quality.

Results:

The digital solutions implemented by our team had a significant impact on the client's business. They experienced a significant increase in customer satisfaction, with improved appointment scheduling and a seamless online purchasing experience. Additionally, the mobile app allowed for better communication with customers, which improved the overall customer experience.
The client also reported an increase in sales, as the eshop enabled them to reach a wider audience and sell products online. The new website attracted more traffic and improved the client's online visibility, which resulted in higher conversions and increased revenue.

Conclusion:

Digital transformation is crucial for businesses in the aesthetic medicine industry to stay competitive and meet customer demands. Codeble was able to provide a comprehensive digital solution that improved the client's operations, increased customer satisfaction, and boosted revenue. As a result, the client is now well-positioned to continue their growth in the industry.